WINTERREËN DESIGN STUDIO

BRANDING

THE PROCESS

Each branding project consists of three primary stages:

01.

DISCOVER

So you’ve decided to go for it! That’s awesome! The first step in the branding process is for us to have a meet, greet and brainstorm session, either over a cup of coffee or over the phone. You’ll tell us about your business and your vision, and we’ll tell you how we can bring your ideas to life. Following our session, we’ll give you a bit of homework to do – nothing difficult, we assure you. When we’ve received all the information and content we need, we’ll get started on your project by putting together your brand strategy document; complete with keywords, colours and a mood board.

02.

CREATE

Step two, create. During this phase, your idea starts to take shape. Once you’ve approved the discovery phase and your 50% deposit has been paid, concept development begins. We’ll communicate the strongest concepts to you in a presentation document, detailing the thought behind each design. Using the document, you will select the concept that resonates most with your business. From there, we revise the idea until it’s perfect, and add on any additional collateral items you may require.

03.

DELIVER

This is the final step of the project – the launch of your new brand. Together we’ll decide on a launch date for your project, and if you’d like, we can discuss a launch strategy. After the balance has been paid, all your design files will be sent to you in an organised zipped folder. In the folder you’ll also receive brand guidelines explaining how you can show off your new brand. Finally, you’ll be able to pop that bottle of champagne and celebrate the investment you made for your business.

BRAND PACKAGES

We offer three tiers of branding packages. Custom packages available upon request.

BRAND PACKAGE 01.

BASIC

R1250

– main logo

– alternate logo

– sub-marks

(2-3 weeks)

BRAND PACKAGE 02.

CLASSIC

R1950

– main logo

– alternate logo

– sub-marks

– 3 collateral items

(business cards, flyers,

packaging design etc.)

(3-4 weeks)

BRAND PACKAGE 03.

DELUXE

R2950

– main logo

– alternate logo

– sub-marks

– 5 collateral items

(business cards, flyers,

packaging design etc.)

– complete social media kit

(profile pictures, banners & templates

for 2 platforms of your choice)

(4-5 weeks)

PUT YOUR BRANDING TO WORK WITH OUR PREMIUM

ADD-ONS

WEB PACKAGES

Add a website, or upgrade your current site.

WEB PACKAGE 01.

BASIC

R2500+

Includes up to 5 pages

Sitemap development

1 level of refinement

Copy editing

No e-commerce

Perfect for bloggers and part-time business owners. Hosting not included.
(1-2 weeks)

WEB PACKAGE 02.

CLASSIC

R3750+

Includes up to 10 pages

Sitemap development

1 level of refinement

Copy editing

No e-commerce

Perfect for influencers, photographers, designers and restaurants. Hosting not included.
(2-3 weeks)

WEB PACKAGE 03.

DELUXE

R5500+

Includes up to 10 pages

Sitemap development

2 levels of refinement

Copy editing

E-commerce up to 30 products

Perfect for online stores or businesses that offer subscription services. Hosting not included.
(3-4 weeks)

RETAINER PACKAGES

Ensure your brand remains efficient and cohesive across your social media platforms.

RETAINER PACKAGE 01.

BASIC SOCIAL

R2750/month

– 2 social media platforms

– 3 posts per week

– R500 promotional budget

– community management

– no Mailchimp

RETAINER PACKAGE 02.

DELUXE SOCIAL

R4250/month

– 2 social media platforms

– 4 posts per week

– R500 promotional budget

– community management

– fortnightly Mailchimp newsletter

RETAINER PACKAGE 03.

BASIC DIGITAL

R4500/month

– 2 social media platforms

– 3 posts per week

– R500 promotional budget

– community management

– no Mailchimp

– maintenance of 1 website

– 3 collateral designs (posters, flyers, cards etc.)

RETAINER PACKAGE 04.

DELUXE DIGITAL

R6250/month

– 2 social media platforms

– 4 posts per week

– R500 promotional budget

– community management

– fortnightly Mailchimp newsletter

 

– maintenance of 1 website

– 5 collateral designs (posters, flyers, cards etc.)

SAVE UP TO 15% WITH OUR

COMBO PACKAGES

NEED SOME HELP?

Let us know if you're not sure which package is right for you or if you'd like to customise one of the options above.

OUR WORK

Take a look at our most recent projects.

INFLUENCERS

BUSINESSES & ENTERPRISES

Do you have any questions? Let's chat.

Client Application

Please complete the form below and we'll get back to you.

Let's chat

Please complete the form below and we'll get back to you.

THE DELUXE COLLECTION

What is included?

STRATEGY

CONSULTATION
BRAND QUESTIONNAIRE
WEB QUESTIONNAIRE

DESIGN

MOOD BOARD
COLOUR PALETTE
TYPOGRAPHY PALETTE
PRIMARY LOGO
SECONDARY LOGO
SUB-MARKS
6-10 PAGE WEBSITE
(INCLUDES E-COMMERCE UP TO 30 PRODUCTS)
5 COLLATERAL DESIGNS
(BUSINESS CARDS, LETTERHEAD ETC.)
SOCIAL MEDIA KIT FOR 2 PLATFORMS
(INCLUDES PROFILE PICTURES,
COVER IMAGES & 10 TEMPLATES)

ADDITIONAL

BRAND STYLE GUIDE
FINAL FILES FOR PRINT & DIGITAL USE
WEB MAINTENANCE (6 MONTHS)
DISCOUNT VOUCHER FOR RETAINER PACKAGE

THE CLASSIC COLLECTION

What is included?

STRATEGY

CONSULTATION
BRAND QUESTIONNAIRE
WEB QUESTIONNAIRE

DESIGN

MOOD BOARD
COLOUR PALETTE
TYPOGRAPHY PALETTE
PRIMARY LOGO
SECONDARY LOGO
SUB-MARKS
6-10 PAGE WEBSITE
5 COLLATERAL DESIGNS
(BUSINESS CARDS, LETTERHEAD ETC.)

ADDITIONAL

BRAND STYLE GUIDE
FINAL FILES FOR PRINT & DIGITAL USE
WEB MAINTENANCE (6 MONTHS)
DISCOUNT VOUCHER FOR RETAINER PACKAGE

THE BASIC COLLECTION

What is included?

STRATEGY

CONSULTATION
BRAND QUESTIONNAIRE
WEB QUESTIONNAIRE

DESIGN

MOOD BOARD
COLOUR PALETTE
TYPOGRAPHY PALETTE
PRIMARY LOGO
SECONDARY LOGO
SUB-MARKS
1-5 PAGE WEBSITE

ADDITIONAL

BRAND STYLE GUIDE
FINAL FILES FOR PRINT & DIGITAL USE
WEB MAINTENANCE (6 MONTHS)
DISCOUNT VOUCHER FOR RETAINER PACKAGE

Client Application

Please complete the form below and we'll get back to you.