WINTERREËN DESIGN STUDIO
BRANDING
THE PROCESS
Each branding project consists of four primary stages:
01.
ONBOARDING
So you’ve decided to go for it! That’s awesome! The first step in the branding process is for us to have a meet and greet session over a cup of coffee, either in person or virtually. You’ll tell us about your business and your vision, and we’ll tell you how we can bring your ideas to life.
02.
STRATEGY
Step two, strategy. Your brand strategy is the foundation of your brand, it’s the blueprint that will guide all decisions going forward. We’ll look at your purpose, your brand words, and your target market. This is the first step in forming your brand’s identity and giving it a voice.
03.
VISUAL IDENTITY
During this step, we create the visual identity of your business, all the way guided by your brand’s strategy. The visual component of your brand includes all the design elements, such as colours, fonts, logos and graphics. We’ll design a cohesive look for your business to amplify your brand as a whole.
04.
OFFBOARDING
This is the final step of the project where we make sure fully equipped. We’ll export and send through all your branding elements, along with clear guidelines on how to use every file. Finally, you’ll be able to pop that bottle of champagne and celebrate the investment you made for yourself & your business.
merging creativity and strategy to create a cohesive message
01. The Classic Brand Package
INVESTMENT FROM R3750 / $300 (US)
Payment Plan: 2-month plan available
The Classic Branding Package includes:
STRATEGY
- 1-on-1 Strategy Call
- Brand Purpose
- Brand Words
- Target Market
VISUAL IDENTITY
- Colour Palette
- Mood Board
- Primary Logo
- Secondary Logo
- Brand Marks
RESOURCES
- Brand Strategy Guide
- Colour Guide
- Logo File Guide
02. The Deluxe Brand Package
INVESTMENT FROM R4950 / $380
Payment Plan: 2-month plan available
The Deluxe Branding Package includes:
STRATEGY
- 1-on-1 Strategy Call
- Brand Purpose
- Brand Words
- Target Market
VISUAL IDENTITY
- Colour Palette
- Mood Board
- Primary Logo
- Secondary Logo
- Brand Marks
- Brand Pattern
MARKETING ITEMS
Choose up to 3 small or 1 large marketing item(s). Click here for a list of items.
RESOURCES
- Brand Strategy Guide
- Colour Guide
- Logo File Guide
